Zillertal
Years
Business segments
Services
Destinations
Alpine flora.
Nature-compatible.
Integration.
Nature plays the main role here, the focus is on surprising details. The “Almparadies Gerlosstein” concept was created around the diverse alpine flora and fauna and the unique panoramic view over the entire valley. Based on the regional architecture, a reduced and fresh design language was developed, which runs as a common thread through the entire experience area. With the Almpromenade as a connecting element and the Almtribüne as a literal highlight, the first strong signals were set in 2019. The offer will be expanded in the coming years. Particular attention will be paid to a nature-friendly, authentic implementation as well as a coherent integration of the existing winter offer.
Alpine flora.
Nature-compatible.
Integration.
