
The Tourist Office of the Future
22 May 2021
A place of inspiration, marketplace and connecting platform at the same time 🌟
The age of digitalisation does not stop at the threshold of the tourist office: data management, individualisation, networking/cooperation and emotionalisation are the requirements for tourist information.
After several years of intensive work, we are excited about the reopening of the Tourist InfoPoint Bellinzona. 🎊
Iconically, this project represents the metamorphosis from the classic information traffic office to the tourist office of the future.
With a mixture of personal advice and digital and interactive mediation, the new InfoPoint Bellinzona creates a superlative experience. The diverse play stations and presentation formats appeal to different interest groups. An integrated pop-up store offers regional producers an attractive promotion platform. The "Caleido Experience" is THE new attraction in Bellinzona not to be missed: an immersive multimedia hall of mirrors. 🌌 This turns the Tourist Office into an innovative marketplace for tourist offers, as well as a connecting platform for the tourism organisation, the service providers, the population and their numerous guests. Many thanks for this inspiring project! @bellinzonaevalli
Tourist InfoPoint, Bellinzona